WhatsApp has started rolling out a long-anticipated username feature, allowing users to share contact details without revealing their phone numbers, in a move aimed at strengthening privacy on the platform.
The feature, which has been in development for several years, is being introduced gradually to a limited group of users. The phased rollout signals a major update for the messaging service, which is owned by Meta.
Early signs of the username system first appeared in test versions of the app in 2023. Since then, the company has worked to ensure the feature integrates smoothly with existing functions while maintaining security and reliability. Reports indicate that multiple updates were made to the app’s codebase to support the new system without disrupting core messaging services.
Users who have received access can check for the feature by opening the app’s settings menu, where a new “Username” section may appear. From there, they can create a unique username or import one already used on platforms such as Facebook or Instagram, simplifying the setup process for those already within Meta’s ecosystem.
Once set up, the username acts as an alternative identifier, allowing users to connect with others without sharing their phone numbers. The update addresses long-standing privacy concerns, particularly for users who want to communicate with new contacts or participate in online communities without exposing personal information.
The introduction of usernames is expected to change how people interact on the platform. By offering a layer of anonymity, the feature allows users to remain discoverable while maintaining control over their personal data. It could also make WhatsApp more competitive with other messaging platforms that already offer similar options.
Although Meta has not provided a specific timeline for the full release, the current rollout suggests the feature will expand to more users in the coming weeks. Industry observers expect it to become available globally once testing is complete and any technical issues are resolved.
The update reflects a broader push by technology companies to enhance privacy features in response to growing user concerns about data security. For WhatsApp, which has built its reputation on encrypted messaging, the addition of usernames represents another step toward giving users greater control over how they connect and communicate.
As the rollout continues, the feature is likely to be closely watched by both users and competitors, marking a notable shift in how one of the world’s largest messaging platforms manages identity and privacy.
